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Chrele

Athens-based jewelry and handbag house founded by Elena Kontorousi and Christianna Proestou.

Chrele Athena is a Greek jewelry and accessories house founded by designer Elena Kontorousi and her partner Christianna Proestou. The brand operates from Marousi in Athens, with the wider creative direction shaped by Elena's career in fashion and jewelry, which began with formal training in jewelry engraving at the age of fifteen.

The catalogue covers fine jewelry, including necklaces, bracelets, earrings, rings and jewelled belts, alongside handbags in mini, tote, top-handle, shoulder, crossbody, backpack, bucket and clutch formats. A separate Lucky Charms line and an accessories range (pochettes, straps, wallets and purses, key rings, leather belts) round out the offer.

Elena's design history includes a first boutique on Voukourestiou Street in Kolonaki, distribution in 190 Greek stores by the late 1980s, an appearance at Düsseldorf Fashion Week and a New York outpost on Long Island. Chrele Athena was launched several years after she stepped back from the industry, in collaboration with her long-time friend Christianna. The company is registered as Chrele E.E. in Marousi, Athens, and ships internationally with pricing available in EUR, USD or GBP.

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Why we love this brand

Chrele Athena is a jewelry and handbag house run from Athens by designer Elena Kontorousi and Christianna Proestou. Elena began training in jewelry engraving at fifteen, working with stones like lapis lazuli and amethyst before moving into clothing design. Her first boutique opened on Voukourestiou Street in Kolonaki, and by the late 1980s her pieces were sold in 190 stores across Greece. She later showed at Düsseldorf Fashion Week and ran a second boutique on Long Island. Chrele Athena emerged years later from a reunion with her long-time friend Christianna.

Brand Information
Chrele

Origin
Made in Greece
Website languages
English