collectionEU
Our offer for brands
Become visible, close to home and far away
A European visibility platform
Why join CollectionEU?
CollectionEU is more than a directory. It is a curated editorial platform built to help selected European brands gain visibility beyond their local market.
For local makers
For brands with a real making story
CollectionEU is built for independent European brands that design, craft or manufacture locally.
We give visibility to brands that work with local workshops, preserve European know-how, produce with care and offer products with a clear identity.
This is not about listing as many brands as possible. It is about highlighting the ones that deserve to be discovered.
Choose the right visibility plan for your brand
From a free listing in our directory to a full editorial presence across our five languages, choose the level of exposure that fits your brand.
| What your brand gets |
Free
€0/year
|
Presence
€60/year
|
Recommended
Editorial
€180/year
|
Premium
€360/year
|
|---|---|---|---|---|
| Get found on Google and in our directory | ||||
| Links from CollectionEU to your website | Yes, no follow | Yes, sponsored | Yes, sponsored | Yes, sponsored |
| Number of links from CollectionEU to your website | 1 | 1 | 4 | 4 |
| Full SEO optimization of your brand profile | No | No | No | Yes |
| Verified brand badge | No | Yes | Yes | Yes |
| Collections you appear in | Country + 1 category | Country + 2 categories | Country + up to 5 categories | Country + up to 10 categories |
| A brand profile written to position you and convert visitors | ||||
| Brand visibility on collectionEU.com | ⭐︎⭐︎ | ⭐︎⭐︎⭐︎ | ⭐︎⭐︎⭐︎⭐︎ | ⭐︎⭐︎⭐︎⭐︎⭐︎ |
| How your profile is written | 100% AI | Main language by hand, AI translations | Fully by hand in 4 languages | Fully by hand in 4 languages |
| Level of detail in your profile | Simple | Advanced | Complete | Complete |
| Photos on your profile | 1 | Up to 3 | Up to 10 | Up to 10 |
| Detailed presentation of your collections or features products | No | No | Yes, up to 3 | Yes, up to 5 |
| Your brand on the homepage | Not guaranteed | Not guaranteed | at least 1 week per year | at least 2 weeks per year |
| Updates to your profile | 1 / year | 2 / year | 6 / year | 12 / year |
| Dedicated editorial article about your brand | No | No | No | 1 |
| Exposure to our audience of European-brand lovers | ||||
| Presented to our followers in a story | No | Up to 1 / year | Up to 2 / year | Up to 4 / year |
| Presented to our followers in a carousel | No | No | Yes | Yes |
| Track your results | ||||
| Annual performance report | No | No | Non | Yes |
Simple onboarding
What happens after purchase?
After choosing your plan, we guide you through a simple editorial onboarding process. You stay in control of the information published about your brand.
We contact you
After your subscription, we get in touch to confirm details and indicate necessary time for publication (max. 14 days).
We prepare your profile
We create your editorial brand profile and adapt it for multilingual visibility across CollectionEU.
You review before publication
Before anything goes live, you can review the profile and request corrections if needed.
Your visibility starts
Once approved, your brand is published and your included placements are scheduled according to your plan.
Powered by Optimiq
Sell beyond your border
Your brand is read in five languages on CollectionEU. Your own shop is probably still in one. Optimiq, the studio behind CollectionEU, localises your Shopify store and works your SEO market by market.
Language setup
Your store in two more languages, with the main pages checked by hand rather than left to a machine.
Shipping that works
Shopify Markets configured so the countries you sell to are the countries you can actually deliver to.
SEO, market by market
Ongoing international SEO, because a translated page is not the same thing as a page people find.
Handled by Optimiq, on optimiq.fr. No commitment, quote first.
CollectionEU is published by Optimiq. Subscribing to Expansion does not change the editorial selection, nor a brand's position on CollectionEU.